Welcome to The Writing Coach. On this podcast, I speak with the instructors, editors, coaches, and mentors that help writers and authors create their art, build their audience, and sell their work.

In episode 1 of The Writing Coach, I speak with author and writing coach M. Shannon Herandez.

After 15 years as a professional educator, Shannon resigned from teaching and reinvented her life and career. Through her business, The Writing Whisper, she’s now helping small businesses to succeed by teaching them how to use content to share their brand’s stories and expertise. She is also coaching memoir writers one-on-one and helping them to turn their memories into manuscripts. In addition, Shannon writes for The Huffington Post and released a hit book last summer, Breaking the Silence: My Final 40 Days as a Public School Teacher. 

During the interview, Shannon describes:

• the benefits of working with a writing coach, business coach, and professional editor
• how she turned her personal journal into a successful published memoir
• the emotional experience of memoir writing
• how she helps writers find their authentic voice
• the importance of networking to find new clients
• how visual models can help the writing process
• why she doesn’t believe in writing drills
• how she keeps her writing clients on track with their writing
• why she doesn’t haggle about rates with potential clients
• how she spent her first author royalty cheque
• and much more!

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Show Notes

Common Challenges Faced by Shannon’s Clients:

• Creating a writing schedule and sticking to it.
• Dealing with the emotional process of writing memoir.

 The Writing Whisperer website

Shannon’s Huffington Post Contributor Page

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